MY 5 TAKEAWAYS FROM ALT SUMMIT 2025

I just got back from Alt Summit in Palm Springs. If you're not familiar, Alt Summit is a great 3 day conference that brings female entrepreneurs, marketers, creatives, and artists together. During those three days we learn, network, do crafts, have cocktails, and just have fun! I came back feeling educated and motivated!

1. Women are NICE

'm not sure if society has made it so that women seem like we're constantly in competition of each other but we are not. We are supportive, kind, welcoming, and funny. I met such great women over the three days who I learned so much from and will stay connected to for years to come.

2. Niche Down

The most successful women that I met had ONE specific thing they do super well. As much as we want to be everything for everyone, it's just not realistic or a good business plan. So lean into your “thing” and own it!

3. Call, Cultivate, Convert

I got to see Amelia from Mother Sews Best about how she grew her online business and the formula is simple. She puts out content based in three different categories - Call (bring in people), Cultivate (nurture the relationships), and Convert (close the sales).

4. Don't Go Viral

If you were to go viral tomorrow on social media would you be ready? Are your offers tight? Do you have a place to capture sales leads and emails? Do you have a team to respond to questions? Probably not. So don't go for viral numbers, go for steady growth.

5. Take Better iPhone Pictures

I need to definitely level up my crappy iPhone pics I snap all the time. I got a great reminder to clean my lens every. single. time. AND use the grid feature to line my shots up perfectly. For this pic, I wanted the vase to be straight so I lined up the top of the vase with that middle line.